§ 7.3. Gateway overlay district.


Latest version.
  • A.

    Applicability. The applicable area includes the rights-of-way of the following key transportation corridors, plus 75 feet on both sides of the boundaries of the key transportation corridors. This GW does not change the underlying zoning district of the property. The following is a description of the key transportation corridors:

    1.

    US-31 from Ransom Street to New Holland Street.

    2.

    US-31 from East 8th Street to Lakewood Boulevard.

    3.

    Chicago Drive from US-31 to Fairbanks Avenue/City of Holland jurisdictional boundary.

    4.

    Chicago Drive from the City of Zeeland jurisdictional boundary to Burton Drive.

    5.

    Business Loop 196 from 106th Avenue/Paw Paw Drive to City of Zeeland jurisdictional boundary.

    6.

    112th Avenue from Business Loop 196 to East Lakewood Boulevard/Chicago Drive.

    7.

    River Avenue from the City of Holland jurisdictional boundary to Lakewood Boulevard.

    8.

    Douglas Avenue from North Division Ave/Park Township jurisdictional boundary to Aniline Avenue.

    9.

    120th Avenue from Chicago Drive to East Lakewood Boulevard.

    10.

    Butternut Drive from 144th Avenue/Park Township jurisdictional boundary to Riley Street.

    11.

    Riley Street from 144th Avenue/Park Township jurisdictional boundary to Butternut Drive.

    12.

    144th Avenue extending 600 feet south from the New Holland Street/Olive Township jurisdictional boundary.

    13.

    120th Avenue extending 600 feet south from the New Holland Street/Olive Township jurisdictional boundary.

    14.

    96th Avenue extending 600 feet south from the New Holland Street/Olive Township jurisdictional boundary.

    15.

    Adams Street from 96th Avenue/Zeeland Charter Township jurisdictional boundary to 104th Avenue.

    16.

    96th Avenue extending 600 feet north from the Ottogan Street/Fillmore Township jurisdictional boundary.

    B.

    Additional permitted uses. In addition to the uses authorized by the underlying zoning district, the following uses are also permitted:

    1.

    Community art; and

    2.

    Community signs.

    C.

    Procedures. An application for site plan review shall be submitted in accordance with article 14, for any community art or community sign. The planning commission shall conduct a preliminary review and hold a public hearing to consider each application. notice of this public hearing shall be in accordance with section 18.4. Upon receipt of the planning commission's report and recommendation, the township board shall review the proposed use and grant or deny the request on the basis of the same standards considered by the planning commission.

    D.

    Standards of approval. The planning commission shall consider the following standards in making its report and recommendation to the township board:

    1.

    Whether the proposed use is consistent with and promotes the intent and purpose of this ordinance;

    2.

    Whether the proposed use is compatible with adjacent uses of land and the natural environment; and

    3.

    Whether the proposed use is consistent with the public health, safety, and welfare of the township.

    E.

    Requirements.

    1.

    Community signs. Community signs shall be required to meet all standards of article 13, with the exception of the following:

    a.

    Community signs may be located within the public right-of-way if approval is obtained from the Ottawa County Road Commission.

    b.

    Community signs may not exceed 75 square feet in area.

    c.

    Community signs may display sponsorship names of organizations or individuals, but may not contain commercial messages, words, logos, trademarks, or graphic representations of any person, product, or service for the purpose of advertising, other than to simply identify the organization or individual as a sponsor.

    d.

    Electronic changeable message signs are not permitted under this section.

    e.

    Community signs shall not count against the signs that are permitted in the underlying zoning district.

    2.

    Community art. Community art installments are subject to the following requirements:

    a.

    Community art may be located within the public right-of-way if approval is obtained from the Ottawa County Road Commission.

    b.

    Community art shall not be considered a building or structure.

    c.

    Community art shall not be constructed or located in a manner that would cause a hazard to vehicle or pedestrian traffic, including, without limiting the foregoing, visual hazard caused by flashing lights or glare where the visual hazard impairs vision or is unreasonably distracting.

    d.

    Lighting used in conjunction with community art shall not shine directly on adjoining property or any street.